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Sterling: This is Internet Business Mastery, episode 97.

In a world where bosses control your life, and thoughts of escape fill your mind, where inspiration seems dead and cynicism rules the masses. You have a desire to break free; you feel the need to take control. Now there exists a place where the secrets of freedom and wealth are given to those who believe. Internet Business Mastery.com – free your mind!

Sterling: Hello, and welcome to Internet Business Mastery online at Internet Business Mastery.com, I’m Sterling….

Jay: And I’m Jay….

Sterling: And we’re here to help you escape the ‘9 to 5’ and live the lifestyle of your dreams by turning your life’s passion into a profitable internet business, even if you’re just getting started today. On this episode of Internet Business Mastery, we answer questions sent in on the voicemail line from our listeners, and in the Quick Tip we share a website recommendation from a listener for fast and easy WordPress installation.

We’d like to remind you that if you’d like to get a jumpstart on creating your own profitable internet business using our proven system, you can claim your risk free trial membership to the Internet Business Mastery Academy by going to freeaudiogift.com.

So Jay, other than the massive launch we’re dealing with right now or it will be over by the time this comes out, what else is going on?

Jay: Well I’m looking at my brand spanking new pretty iPad on my desk here.

Sterling: Oh yes, now here’s the thing. On Facebook, somebody else was saying they just got there’s and I put there, I said, “Okay, I don’t get it yet. What am I missing? What is so exciting about this thing?” And not one person has answered yet other than, “Oh you’re gonna love it!” Yeah, why? It’s so exciting!

Jay: There’s this really cool game on it called Zombies & Plants.

Sterling: Great!

Jay: Is that worth $600 plus dollars to play?

Sterling: Yeah, that’s awesome instead of playing on my big screen with my huge keyboard, what is it?

Jay: Okay, well I’ll give you one right here. I think, well and these are totally…okay so one thing I’ve actually done with it so far is that last night after I had been working late because I had been doing the launch and some stuff. I was like you know what, I need to get away from my laptop.

I was watching the last episode of LOST which we were just talking about, and there was still a couple of things I still wanted to do just for fun on the internet but I didn’t want to be sitting on my desk on my computer anymore because I had been doing that like all day long doing launch stuff. So it was cool, so I’m looking forward to having this as my connection to online for personal stuff, or like on the weekends when we’re doing free days and just to explain free days it’s something we’re trying out where you spend actually from midnight to midnight – a 24 hour period – not checking email, not talking about business, not doing anything – completely pulling your brain away.

And so I think it will be nice on the weekends, it’s like okay, you know what? I’m not even going to sit down at my laptop. Even if I’m not looking at email and stuff, it might just feel too much like business, so this will be my leisurely network connection and I can take this to café’s, take it on airplanes because it’s a lot more portable and smaller than my laptop, watch videos on airplane, things like that.

So for watching stuff on, on an airplane, it’s a big enough screen that it’s cool and it looks great but it’s not so big that it’s butting into the back of the chair in front of you and you can’t see it and things like that.

Sterling: Okay.

Jay: Beyond that I’m still…I’m definitely approaching this like okay, well I’m going to get one and we’re just going to see. We will see what comes on this.

Sterling: Well I’m definitely curious, I mean I’m always a little behind on the tech because I don’t like tech for tech sake, I only want it to be useful. So I mean I was like a year or two late on the iPhone and the iPhone works really well for me just because it’s all in one. That’s the whole goal is I’ve got one thing to bring around with me, but anybody else have a reason why this thing is so exciting? Definitely go to the blog at InternetBusinessMastery.com and comment on this and let me know so I know, what am I missing?

Jay: Right, and I guess the other thing I’m really excited about is Strengths Finder, which I know you had taken a few months back and mentioned to me and we talked about unique ability at the end of last episode. That was our Quick Tip was to read Unique Ability from the Strategic Coach by Dan Sullivan. He has a company called Strategic Coach which recommended Strengths Finder. Oh, that’s that thing that Sterling was talking about several months back that he took and I don’t know why at the time I didn’t give it more credence, I should have but I am absolutely just loving the insights and results. And of course we’ve talked about it a little bit since, but what do you think has been referring back to this Strengths Finder? What’s been a key insight for you?

Sterling: Well I almost said I’m kind of a personal development junkie but I’m actually not, I’m very, very specific about it but I love getting more and more solid on how I act and what are my natural abilities and this kind of stuff so I’m not wasting too much time trying to do stuff that at best I could only get mediocre at. And this kind of reminded me of that, we talk a lot about definite major purpose and it felt like there was still a little bit more.

Like to be able to find the definite major purpose, this definitely helped clarify things because finding my personal top five strengths, so knowing those things helps I believe really be able to put that definite major purpose out in the world in a way that will be fulfilling and even bring more happiness. And the interesting thing is, it’s a little teeny book and you don’t have to actually read the whole book, you go online and you take a little test or whatever that gives you your top five and then you just read the five that you have and maybe you can read the ones of other people that have taken it to see how theirs are and how to work with them and stuff.

So unlike some of the other recommendations where it’s an entire book, oh I’ve got to read a whole book, this is actually much, much faster. And we just barely finished doing it so it’s time to put this into our business and find ways to implement the things that we’ve learned.

Jay: Yeah, I’ve enjoyed it, it’s been hugely insightful and I highly recommend it. I guess this chit chat is turning into bit of a Quick Tip, but Strengths Finder, I think no matter what point you are at in life or business, it’s going to give you some insights as to how you can just design your lifestyle better to fit your strengths and how to design your business better to fit your strengths and you’ll just be happier, you’ll make more money, you’ll enjoy more freedom – mentally, emotionally, physically and it’s only thirteen bucks on Amazon so it just seems like why not, and it takes like a half hour to take the test.

Sterling: Well you know the thing about too was, it gets exciting to see what everybody else’s top five are. Like ours most certainly complement each other and we’ve got a little group that we talk about this kind of stuff with and we did that last night and it was fun to see, “Oh ,I’ve got that one too!” or, ‘Oh, that’s the complement of the one that I’m really good at!” So if you actually have taken Strengths Finder and you do, it’s fun to give the top five so definitely again go to the blog post and comment and tell us what your top five are.

And I’ll tell you mine, mine are Activator, Futuristic, Communication, Intellection, and Focus – those are my top five now. If you haven’t gone through the book, that doesn’t mean a whole lot but it will after! What’s your top five?

Jay: Mine are Achiever, Learner, Focus, Relator, and Responsibility. So there you go, and before we jump into the featured segment actually I have one more suggested use for the iPad, maybe not for you Sterling but for everyone else listening. For consuming Academy content – I was actually watching some of our videos and seeing how they looked, and it looks pretty darn good. I think what we’re going to need to start doing is more high def videos in them and just make them really, really crisp but just even the ones that are there already. It looks fabulous on the iPad, so there you go! Take the Academy with you on the iPad, I think that’s one great use that somebody can get out of it.

Sterling: Okay, I’ll buy that one.

Jay: Alright, let’s go ahead and jump into the featured segment.

And now the featured segment…

Jay: Okay, we’ve got three great questions that came in from the listeners, these are audio questions that came in on the voicemail line, and we’ll give you that number at the end so you can send in your own question if you like. But this first one comes from Brent and let’s go ahead and play that for you now.

Brent: Hi, this is Brent Green with PursuingMeaningfulWork.com; I have a coaching business. I have a question for Sterling and Jay for the IBM podcast. We are experiencing more clients, we’ve actually got a few more clients than we can handle, so we want to incorporate an online portion where they can do some career coaching online, like different personality assessments, different things that we sometimes do over Skype or one-to-one time with them and screen share, and things like that.

I wanted to get some ideas from you on how you would suggest that we build that where we actually spend a little bit of face time with folks, keep that personal connection but less overall face time because we end up spending a lot of time with folks in the process. Hey, love what you guys do on Internet Business Mastery, again this is Brent Green with PursuingMeaningfulWork.com. Thanks!

Jay: Alright, great question Brent. Thank you for that, and so basically he’s saying how do I have less client face time because there’s this reality in business that everything that we have to do ourselves, if we have to be present if we’re the one that’s doing the one-on-one dollars for hours work, then there’s a definite ceiling to how big your business can go because we all only have so much time that we can put in on any given thing.

So that’s a wise thing to be asking, it’s like look, business is going great, we’ve got lots of clients, yes I love having the face time with them but I’m seeing if I want to grow to the next level I need to actually have less face time if I can and find other systems to make that happen. So here’s our recommendation, it’s going to be a three step process.

It’s basically going to be to streamline it, to automate it, and then to outsource it. So let’s go ahead and delve into each of those three just a little bit. So first, streamline – and the place to start here is you need to create a procedure that outlines your entire process. It sounds like you have a great process of some kind of like career counseling maybe or something like that, so I’m sure from the moment that somebody’s a prospect and when they sign up all the way until you get to the result that they want, there’s some process that happens.

And hopefully if you don’t, somewhere you may have some semblance of this or if not sit down and do it, or flesh it out even more whether this is a document, a mind map, a step-by-step checklist of like here’s everything that needs to happen with that person to deliver the service that we promised and to have a happy customer. And that will allow you then to go through the rest of the streamline and automate and outsource because you’ll have it all in front of you to look at.

Once you have that all outlined, you want to go through each of the pieces of that outline and go okay, is this piece really important? I mean that’s kind of the first part of the streamlining is, is this really necessary in the process? Are we just doing this because at some point it felt like it was important that we needed to do it, but really it’s not something that really gets the most results, our customers don’t seem that interested in it?
Can you just get rid of it altogether or alternately you’re looking through for like where do I spend 20% of my time with the face time of the client and actually get 80% of the results? It’s like here are the most critical places where I need to be sitting down and talking to them and I can find another way to go about the other 80% of this face time stuff that I’ve been doing?

One idea would be to do group calls, maybe when people first sign up you get together with them on a webinar, or teleseminar phone call and the first couple steps maybe you’ll be able to do with lots of clients at a time like we do with our platinum high end. They get direct access to us and we do a little bit of one-on-one with them but then we also get them together on a phone call so we can help them all at the same time.

Or you can create masterminds so that your customers are helping each other and that’s another thing that happened with our platinum which was really awesome was that we facilitated them, they’d come to the call with us, ask our questions, we’d give them additional training and then we facilitated them on the in between weeks to get together and do calls together and follow up with each other, give each other feedback, accountability.

And so without us having to put the time in, they were getting exponential results and benefit out of the group but it was them putting in the time and not us, and so those masterminds can be very, very powerful for increasing the value without having you actually having to put your own time into it.

Sterling: Yeah, I really liked that they did that and then we decided from now on we would definitely make sure that we get them started on that. And also with the group calls or in our case we would do a webinar, the cool thing to do that is if somebody asks a question, number one – five other people have that question as well and you can address it once.

And the other thing is, some people don’t think to ask certain questions or some people are a little ahead. I mean there’s all these things that happen really well with doing a webinar or a group call that just helps everybody. So it ends up working out really, really well to do it that way.

Jay: So the second step is to automate. So once you’ve decided what can be streamlined, what can be gotten rid of, what you don’t need to do yourself, go and look and see okay, well if I don’t need to do this myself, is there some way I can automate it? Maybe I create some kind of concise checklist for them, a worksheet that I hand to them, and maybe there’s a video that goes along with it and they can watch the video and I don’t have to physically be there.

In fact this reminds me, there’s a seminar – I guess you could call it a seminar – out there, I haven’t actually been to it but a lot of people we consider mentors have mentioned it, a seminar called LifeBook where you go and spend two or three days like with a partner or spouse and you sit down and you go through all these different steps and it was made by some guy who’s spent years, and years, and years developing this process.

And when someone was describing to me what the event was like, and I think Tony Robbins may do some of this stuff too, but when somebody was describing the event, it’s like yeah he’s not actually there the whole time. He has his sub-coaches there, and he has videos of him that come up and they explain part of it and then the facilitators help you through the process. And that’s kind of like what it was for us when we went to that Strategic Coach thing a week or so ago, we just showed up in Chicago, one of Dan Sullivan’s trained coaches who’s an entrepreneur himself who’s been through the program, walked us through some very specific worksheets.

And so I guess this is touching on outsourcing a bit, but be recording videos and creating concise checklists, you can hand that to them online and they can go through some of that to get some of the initial work done. And then if they still need that human guidance, or human contact, then that’s where it can either be you or some other person that you’ve outsourced to. So see if you can create action lists, videos, checklists, and that’s kind of a way to automate it kind of like with our Academy.

People can go online and automatically get a lot of content and walk through it as if we’re there with them doing it with them but we get to help a lot more people without having to actually be there physically working one on one with them.

Sterling: Yeah, it actually just reminds me that one of the guys, a really good friend that I work out with, he’s setting up a new site right now and wanted me to check out his site and it’s funny because he even is a member of the Academy as well, but I said before I look at it, go look at the seventeen point site checklist because everything I’m going to say is already on that checklist.

Now when you’re done with that and you want me to just take a glance at it because we’re friends, I’ll look at it and I’ll go oh, you’re missing number eight, I can see it. Because I’m just going to pull out that checklist and go through it myself because we took the time and effort to go, this is what needs to be there and so that I don’t forget or any of that stuff. I mean that seventeen point site checklist is exactly what you need to do.

But one of the other things that occurred to me about this automate part, especially if you’re taking coaching students or just clients through the same process every time we kind of do it in a FAQ but it’s like record the top ten questions that they always ask, every single one of them are going to ask the same exact things, and make sure to have the top ten, twenty, thirty. Already give that to them ahead of time so that it addresses those things, and it’s similar to the streamlining of being on a recorded call.

You’re going to answer the same questions quite a bit but if you do those things ahead of time, then they can get past those to better questions, and then if you’re still doing the recorded calls or webinar, you can get past those things everybody’s going to ask and they don’t have to wait for those recorded calls or webinars or whatever to get to those questions. There’s just always up there to help them.

Jay: Yeah and incidentally if anybody’s listening to this and you’re an Academy member and you haven’t seen that seventeen point checklist you absolutely should go and look at it because it really is…if you were to sit down personally with us for a one hour consultation on your website, like that’s all the stuff that we would look at and like end up telling you.

So that’s absolutely a great example of how this automation of a process can work and so once you’ve streamlined and once you’ve automated everything you can, if there’s still stuff that you haven’t had gone off your plate then see if you can outsource it at that point. And there’s where you can look to people on your staff, if you don’t have a staff, look to some of your biggest success stories and ask, “How would you like to help people do the things that you learned with me, and maybe you can now become a trained mentor,” and you’ll get paid as well and you’ll get a percentage of what’s made.

So come up with some kind of solution like that where you’re bringing people on as a team and this is something we’ve thought about for Internet Business Mastery in the future because again, there’s a limit to what we can do personally to help people out, but if we were to grow a team then we can reach a whole lot more people. And then people can just have the access to us when it’s the most important or the most critical. So outsourcing is the third thing you can do to get some of that face time off your plate.

Sterling: Well and the closest thing to that that we’ve done so far is, there’s several really great success stories in the Academy that are now forum managers where they go in and they look around the mastermind community and find ways to help people if we don’t have time that week.

Like we go in from time to time and look at it, but they actually go in and that’s what they do is they try to help other people because they already became successful at the program themselves. So that’s the closet thing, I mean even being more specific about it and having a lot more people would definitely be our next step.

Jay: Well and we’ve had guest bloggers, we’ve had people create course content, bonus content that we’re putting into the course that we’re creating right now. So we have started outsourcing to people in our community and especially we love taking that stuff to people who have been Academy students and have been with us for a long time when they know our methods and they’re thrilled by what we’re doing, and they’re excited, and they participate and so that’s something that we’re grateful for and they love it. It helps them, it helps us and it gives more value to our students without us having to spend more time. So it definitely can be a win-win-win all the way around.

Alright, thank you very much Brent for that question. Let’s go ahead and move on to question number two. This one comes from Ben and he’s going to be referring to BitTorrent which just to explain quickly before we play his question, BitTorrent for those who don’t know is a technology by which a lot of videos, and music, and stuff gets shared online because it’s a very efficient way for files to be transferred on networks and things.

And while this is an awesome technology for that kind of file transfer, it’s a very heated topic because often copyrighted materials and stuff end up getting shared and so that’s what he’s referring to here. So let’s ahead and play this question now from Ben.

Ben: Hi Jay and Sterling, this is Ben Greenfield calling and I have a website at TriathlonDominator.com that is a collection of PDFs and audio products that allows anybody to go out and do an Ironman Triathlon in about 50% of the training time. Well, I do Google PPC on that and I also have Google Alerts on that and one day I noticed based on my Google alert that my entire package ended up on a torrent and within about two weeks that cost per conversion went from about $28 [inaudible] $7, that’s for a package which is a steal anyway at $97, but I was simply perplexed and confused and a little bit upset. So I’m wondering, do you guys have any tips for what to do if your product ends up on torrents whether legal or otherwise? Thanks for the great podcasts guys, keep it up!

Jay: That’s a great question, I mean this covers a topic that we get asked about a lot, people just saying, “You know, I’m worried about my content getting stolen because it’s a digital download. Somebody could buy it, download it, and hand it out to a bunch of friends, or somebody could upload it and share it on a BitTorrent site, or somebody could take my blog content and put it on their blog, and it just goes on, and on, and on.

And this goes back to when I was a software engineer and I was always wondering oh, are people just going to rip off and pirate our software without buying it? And in the end in my experience, not only in the 9-5 employee world as well as in my years as an entrepreneur, it just doesn’t seem to be worth the time and energy to put into fighting that kind of thing or worrying about that thing even.

I mean the time and energy you spend worrying and fighting that thing could be much better spent helping the customer who did pay, or going after more customer who will pay. Almost all the time we’ve found in our experience that it doesn’t end up hurting profits, and I’d go as far as to say that I don’t think it’s hurting…I mean I think the music business and the film business are wanting to blame all their woes on the whole BitTorrent thing, I think that’s a bunch of bunk.

I think there’s much bigger problems because instead of looking at their systems and changing them and making them better, they’re mistreating their customers and trying to go out and fight these battles that are actually alienating their customers more. So that’s the broad answer to the whole copyright thing, now if there’s a flat out infringement…like if we saw somebody else put a podcast up inside of iTunes and they were more or less reciting our exact same materials or even just taking fat out our audios, yeah we’d probably approach them and say you know what, we’d take legal action. It does reach a point where you have to defend your brand and your trademark but in most cases it’s just not worth the time and the energy.

Sterling: Well and it reminded me there’s a big dating guru, a guy who teaches men who to date. I remember him talking about when he first saw his stuff start showing up on BitTorrent and one of the main things he said is, he believed that people that found it on there were less likely to buy from him anyway. His courses are pretty expensive and stuff so he didn’t see it as a loss of sales because if they couldn’t buy it in the first place, they weren’t going to buy it anyway.

And he really wanted to help people so if that helped them and they didn’t buy that first product then that’s okay to him. But then he said one of the things he started finding was that people were buying from him and saying that they originally heard him in that way like from BitTorrent. So they heard a download that they downloaded something for free that they should have paid for and then later bought other stuff from him because they heard how great he was and just wanted to actually buy it from him.

And I pretty much take that idea with it too, because I really want to help people and I am a very strong proponent for value exchange. I don’t believe anything should be forced or stolen or any of that stuff in that way but if there’s value then it should be exchanged. If I get value from something I’m very much now about wanting to find a way to exchange that value back.

So for instance there were a couple of times that I may have checked some things out on BitTorrent and many years ago, and then I realized that some of that stuff I now have cable, and Netflix, and different things. And to me, because I found that value I’m now paying for services even though I could easily go and get the stuff for free because I’m very much about that value exchange.

But the thing though is, I could have easily kept doing it for free but it’s just one of those things – there’s other things too about it too, the quality is usually less, there’s all these little things that they do usually to make it so that there’s still the possibility of somebody wanting to get the super high quality of a Blueray rather than a really digitized looking episode of something. So there’s little ways that you can do it.

I don’t think I’ve ever worried about it for us because our Academy is so huge, it would take somebody a month to download all that, get it set up to be on BitTorrent and stuff, and I guess that’s one way you could fight it is just make it just so that there’s so much content…

Jay: Offer so much stuff they just can’t keep up with it.

Sterling: They’re like three courses in and they’re like oh forget it, just buy it!

Jay: Well yeah, I have a friend with a company here locally called Indie Blitz and they promote independent films and they have a film out called Ink several months back that they were promoting. And one of the best things that ever happened to them is that it ended up on BitTorrent because it got them more…as soon as it happened, their Blueray orders went through the roof, they hadn’t even ordered enough.

They hadn’t anticipated that happening at all, and all of a sudden everybody wanted the high quality Blueray and that was one of the best things that happened for them just speaking to what you were just saying. But I’m sure…let’s talk to Ben’s concern, he says his numbers dipped and that he’s worried that that’s why. But I think…I mean we could be wrong, but my gut tells me that there’s probably something else going on here.

I mean it sounds like you have a Triathlon runner program and it doesn’t strike me that triathlon runners are going to be the torrent savvy type, they’re going to go, “Oh my gosh, let me see if I can go find this triathlon running thing on BitTorrent.” The only exception I think of is if for some reason you have one primary source of traffic, like let’s say there’s a forum online where everybody finds out about you there because they’re talking about you or you post there.

And if everybody was from that one forum and then all the sudden somebody came in and said, “Hey everybody, I just posted this thing on BitTorrent, don’t go pay for it,” and even then I could imagine people going, “Oh no, that’s not cool.” So point being, I would take a closer look and see if there’s not something else that might be going on. I mean tracking where your traffic is coming through, tracking your conversion at each point along the way. I mean there could be some small thing that stopped working or some small thing that has changed, or some source of traffic that has all of a sudden dipped and it’s just coincidental that at the same time you noticed that you were on BitTorrent.

So I think the causation link might actually not be there, and so I’d look around a little more. And by all means, if you figure this out, we’d love to hear what exactly it is that’s caused that dip in conversions. But there’s our gut take on the problem that you’re facing. Alright, the final question comes from Kimmy, it’s a podcasting question and she also had a Quick Tip for us, but we’ll share that later in the episode. Let’s go ahead and play her question right now.

Kimmy: Hi Sterling and Jay, my name is Kimmy B, the lead job coach for ResumeBling.info and I am starting a podcast for my website. I wanted to know what service you guys use to record the calls that people call in their questions to? So that’s my question.

Jay: Alright, thanks Kimmy for that question. It might sound like we cut her off there at the end but that’s because we were cutting off for the Quick Tip which you will hear here in a moment. But to answer your question, for instance all of the audio questions that have come in on this episode were recorded through a service called RingCentral.com.

Go to RingCentral.com and it’s like $15 a month or something and you can get a phone service that you can call into, you can do some faxing, and a few other things, and even use it for like different extensions for your business if you want. We purely use it as a voicemail thing because it sends us an email the moment a new voicemail shows up. We can download it, listen to it, use it on the show, etc.

So there may be other things out there that work just as well but that’s the one we’ve used and we’ve been happy with it. When we first started out we used a Freebie service called K7.net and that gives you a Seattle area code phone number I think for free and it worked alright for a while. I mean we’re always a little nervous about some of those free things that could just end up disappearing and going away so we’d probably say if you’ve got the money to go ahead and do the paid service right off. But there’s a couple recommendations for you.

Thanks everyone for sending your questions in, if you’d like to have your own question read on or played on the show and answered by us directly, you can call our toll free message line at 877-877-7507 and we’d love to answer that and play it on the show!

Sterling: Yeah, and we’ll be back to regular episodes just packed with content again next time but from time to time when we get some questions in we like to do these episodes and people seem to enjoy getting their questions answered. So next time we’re back to normal.

Jay: Alright, we’ve got a couple breakthroughs for you, these both come from Academy members. So the first one’s from Frederick and he says, “Hey all, here’s my breakthrough. I finally left my corporate job on May 5^th on Cinco de Mayo. I guess you could say my cup runneth over with the corporate shenanigans, thanks to Internet Business Mastery, I’m in prelaunch of a new social media marketing company for creatives called Media Bytes Marketing.

I’ve launched an email capture page at MediaBytes.com and plan to take the site live on June 1^st. I announced the company on MacBreak Weekley Today at Twit.TV and have started growing the email list. I’m hoping to get a podcast ready as well as finishing writing the teaser e-book for launch. I credit the Internet Business Mastery Academy for providing inspiration, encouragement, and general kick in the butt to get this lifelong dream moving forward. I’d love to hear what you all think, Frederick.”

So you can find his site at MediaBytes.com, a big congratulations, Frederick on leaving the good old job of May 5^th. That’s a good day you’ll always remember, Cinco de Mayo was your Independence Day, so good luck with the new site and definitely let us know how things go and your continued progress.

Sterling: Yeah, I’m very, very excited for you. Unfortunately it reminded me of something stupid that happened to me, and that was…

Jay: Imagine that, something stupid happened to you, okay!

Sterling: Here’s some stupidity transparency. Just a complete side note, a friend of mine in San Diego was like, “Hey everybody, let’s get together for Cinco de Mayo!” and I put up…it was on Facebook that he threw it up there and I was like, “Yeah, that’s so awesome, when is it?” And then everybody’s like, “Oh, you’re so funny!” and I’m like oh god, was I funny? Because I wasn’t meaning to be.

And then he’s like, “Uh, that means May 5^th,” and I was like oh man! All this time I had no idea, so when you said Cinco de Mayo, that’s what it reminded me. I’m like sorry, the only Spanish I know is my pencil is yellow, so that’s all I knew.

Jay: Did you play it off like, “I meant to be funny.”

Sterling: It’s like you guys know me, I’m very humorous…by the way, what day is it? Anyway, well very good and good job Frederick. That’s Independence Day as we love to hear at all times.

Jay: Absolutely.

Sterling: Alright, next one is Rod Russell whom I’ve met, he’s from the Academy. We’ve met here in Salt Lake doing one of the little mastermind groups from the Academy, and he has SportsBikeBliss.com and here’s what he said. “I just joined GetReplaceMyself.com, I’ve been throwing this around for a while waiting for the right time. Really? You think by now I’ve learned there’s no such thing.

My biggest problem is finding the time to work on my internet business while working 50-60 hours per week on a day job. Duh! This day job thing has got to go, I made some budget adjustments and decided that hiring a V.A. is my next big move. Bold, massive action, right? I think committing to this will give me the kick in the pants I need to moving forward. Thanks Sterling and Jay for the constant motivation, you guys rock!”
No, you rock Rod!

Jay: No, you rock!

Sterling: No, you rock for doing it. This is awesome and I see Rod all over Twitter as well. Great to see the site up, I know at the time that we met up he was really wanting to put up the site, good job. I’m so glad that you’re doing it.

Jay: And you know I love comments like this because it just shows the actions of a successful person. He asked how can I afford this, he changed his budget around, and he made it happen. He’s like this is the thing holding me back, I need a solution, my freedom is important to me, I’ve got to hire some help. So that ‘how can I afford it’ question has got me past a lot of roadblocks in my life.

I know it’s very easy for us to naturally go, “Oh, I just don’t have the money right now.” But I find that when we make it important enough, it’s all about priorities and you get creative in your thinking, there’s often ways to find to work things around. So I think that’s just a demonstration for us all, a good reminder, or a good lesson for us all to learn about this is how successful people act, that’s how they think – ‘how can I afford it?’

It’s time for the Internet Business Quick Tip….

Jay: Alright, this episode’s Quick Tip comes from one of our earlier question askers, this is from Kimmy B. who had the question earlier about podcasting voicemail lines. And she had a great tip to recommend, this is not something that we’ve tried ourselves but it definitely sounds very intriguing. I’m going to be checking it out, it’s a quick and easy way to launch your own WordPress site. So let’s go ahead and play that comment now.

Kimmy: And I also wanted to suggested a Quick Tip, which is a great way to simply install WordPress if you have to do it yourself and you don’t have a designer. I suggest Page.ly, it just makes the process so much more simplistic. My first WordPress blog was a disaster actually, transitioning back from Blogger to WordPress and I was waiting for something like this to come along, and it just helped me out, and I highly suggest it. So thanks so much.

Jay: Alright, thanks Kimmy for that great Quick Tip. Again, her website is ResumeBling.info and as a reminder that the site she mentioned was Page.ly – a quick and easy way to launch your own WordPress site.

Sterling: Now if you’d like dozens of other resources such as this one, you can find them in the Internet Business Mastery Academy, along with video tutorials showing you exactly how we use them. To get a 30-day no risk trial membership to the Internet Business Mastery Academy, visit freeaudiogift.com. That’s it for this episode of Internet Business Mastery, until next time we wish you ultimate success in your internet business.

You’ve been listening to the iconoclasts of the 9 to 5, and the purveyors of freedom and fulfillment – Sterling and Jay. Sterling and Jay invite you to discover one of their most popular audio programs ever – The 3 Pillars of Designing Your Ultimate Internet Lifestyle. Visit freeaudiogift.com now and sign up for the free weekly Internet Business Mastery email newsletter and you’ll get instant access to this life changing audio presentation pulled directly from the content of the acclaimed Internet Business Mastery Academy membership community. Go now to freeaudiogift.com. Internet Business Mastery – free your mind!