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Category: Social Media

IBM 34 | 5 Characteristics of the Ideal Web 2.0 Web Site (and how you can launch one in a matter of hours)

by Jay (Jason Van Orden)

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In the past we have talked about Information Marketing 2.0 and taking advantage of the huge changes that have taken place on the web. We are now in the Social Media Age or the Web 2.0 Era. There are some simple things you can do to make sure your site isn’t stuck in Web 1.0.

In this episode of Internet Business Mastery, we go over five of the things your site must have in the Web 2.0 era. Then in the quick tip we show you how you can launch the ideal Web 2.0 site in a matter of hours.

IBM 29 | 7 Web 2.0 Internet Business Secrets Exposed

by Jay (Jason Van Orden)

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We have some great news. This week we recorded a bonus audio program that includes over 90 minutes of new content. It goes over the a basic blueprint for a successful Web 2.0 business. We cover all the classic time-tested internet business models and discuss how to leverage social media and web 2.0 strategies to make the classic models even more powerful.

In this episode of Internet Business Mastery we play a preview of this bonus audio program. The compete audio and transcripts are only available to our email list subscribers.

New Blog Feature for Driving Social Media Traffic

by Jay (Jason Van Orden)

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We’ve recently added a new feature to the blog to make it easier for you to track and share posts that you like. In addition, this is a simple strategy for encouraging social media traffic to our content.

At the bottom of each post you will notice a series of links. At the time of writing this post, it looks something like this:
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IBM 23 | Information Marketing 2.0

by Jay (Jason Van Orden)

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Information Marketing 2.0

In this episode we discuss how to thrive as an online information marketer in the new internet landscape. We introduce what we call Information Marketing 2.0…taking information marketing to the next level.

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Pull Marketing | Attract New Clients without Relying on Interruption-Based Marketing to Grab Their Attention

by Jay (Jason Van Orden)

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I spend a portion of my week consulting businesses on how to use podcasting and social media to communicate with their market. Right now my docket is more than full with clients. I don’t do any marketing in the traditional sense to find these clients. A regular streams of prospects call me and many of them become clients.

Each month I also have hundreds of people who optin to my email newsletter on podcasting. Again, these people are all coming from “attraction methods.” This is also called pull marketing.

IBM Bonus 1 | Interview with Jason Van Orden (Jay) | Promoting Your Podcast

by Jay (Jason Van Orden)

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This is the first of our bonus episodes featuring interviews and other extra content relating to the normal Internet Business Mastery episodes. In this episode, Sterling interviews Jason Van Orden (aka Jay) about his new book, Promoting Your Podcast: The Ultimate Guide to Building an Audience of Raving Fans. Jason relates the book to his information marketing and internet business pursuits.

Jason discusses:
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