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Category: Search Engine Optimization

A Quick Start Guide to Attracting Search Traffic

by Jason Van Orden

7 Comments

The following video is pulled from our new Micro-Site Profits course. It lays the foundation for our entire traffic module.

In this video you’ll see an overview of the most important things you need to get search traffic, especially in light of the big changes Google has made in the last year or so.

With all the talk and worry lately about Google updates and how SEO has changed, we wanted to give you a solid set of principles to follow that not only keep you out of trouble with Google, but that actually work.

In this video you’ll learn:

  • The two most important rules you must follow when choosing a search engine strategy
  • 3 criteria that Google looks at to decide whether or not to rank your site
  • How to build links to your site without getting banned by Google
  • The rule of thirds for surviving the Penguin update
  • How much link-building is enough


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Google Analytics: The Rising Cost of Free

by Matt Schoenherr -GUEST-

4 Comments

I don’t know about you, but I’ve been quite happy with Google Analytics for a long time; years, in fact. I’m not alone. According to Builtwith.com, there are almost 14.8 million websites on the Internet using the dominant web traffic reporting tool. Automating delivery of insightful web traffic reports has always been an easy way to add value for my web clients—until now.

With the forced migration to the new Google Analytics (G5) platform, it seems the days of “easy” are gone, at least temporarily. The following comments are taken straight from the Google Analytics product forum pages. It seems there is no shortage of frustration over the recent “improvements” made to the popular analytics tool.


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Effective Link Building for Internet Based Businesses in the Post 2012 Penguin ERA

by Sunil -GUEST-

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Internet based businesses generate income in several ways. Some do through ads, others through affiliate commissions while others through sales of their own products. Regardless of your online business model, if you operate on the internet, effective back link building is important to your business’ success – at least from a search engine optimization perspective.

Although diversity in traffic is ideal for any online business, search engine traffic is regarded as the epitome of quality traffic for many because it is free, organic and extremely targeted (ore relevant). And because search engine traffic is ideally sought out by many internet based businesses, effective link building becomes that much more important.
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Conversions: What SEO can do for your Internet Business

by Neel -GUEST-

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People sometimes have some very strange ideas about SEO (Search Engine Optimization). They expect it to achieve miracles, or they think it’s some sort of clever trick to fool search engines.  Most of all they expect conversions. Every hit on the page should be a sale, as far as they know, and the levels of expectation can be quite unrealistic, missing very important issues.
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Introduction To Online Business Keyword Research

by Rob Burns -GUEST-

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In my previous article “ What is Search Engine Optimization (SEO)?” I provided a basic introduction to SEO is and why it is important for your overall Internet marketing game plan. I also mentioned that my next article would be discussing keywords and why they are important to SEO.

I am going to split the subject of keywords and keyword research into a couple of segments. First I will discuss what are keywords and how will they help you bring more targeted traffic to your site. Next I will explain broad, phrase and exact keyword matching. Finally I will show you how to find the best terms and phrases and some tools that will make your research a bit easier. So let’s get started.
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What is Search Engine Optimization (SEO)?

by Rob Burns -GUEST-

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So what exactly is SEO? The acronym SEO stands for “search engine optimization”  and  in simple terms means the process of optimizing a web site by improving the coding, design and off page factors thus making it attractive to search engines. Although it can be broken down into much smaller categories, basic SEO falls under two primary areas.

On Page Factors
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