Internet Business Mastery Website

Category: Metrics

5 Critical Internet Business Metrics Pt 3

by Jay (Jason Van Orden)

The final part in this series on metrics (part one here and part two here) brings us to the topic of money. While money should not be the sole motivation for your business, it’s an excellent overall metric of its health and growth.

Watching your income grow is thrilling. Not only does it bring with it new opportunities and increased freedom, but it also provides a nice bolster in confidence. It also warns you of potential problems in the business so you can deal with them right away.

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5 Critical Internet Business Metrics Pt 2

by Jay (Jason Van Orden)

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Oh no! Metrics! Yawn…

Wait! Hang in there with me.

I promise that tracking stats for your business is thrilling once you it get it going. Every Monday I look forward to seeing if our most recent marketing test paid off. I love watching our income consistently rise. It’s amazing to look at the numbers and know exactly what’s working and why. Then you can do more of it and make even more money!

So, let’s continue our journey into the critical stats for your internet business. I promise to keep it simple and maybe even a little fun. If you haven’t already, read part one of this series here. I boiled stats down to the five simple areas that you need to track and how often to track each.

Now, let me give you a simple plan for tracking withing each of these areas — traffic, list growth, sales, customer retention, and income.

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5 Critical Internet Business Metrics Pt 1

by Jay (Jason Van Orden)

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Recently we’ve been refining the internet business metrics that we track on a weekly basis. After our recent discussion about making decisions based on data to avoid pitfalls like “marketing arrogance“, we thought it would be a good idea to tighten up and refine our stats.

Let me give you an inside look at the most important numbers that we collect and review on a weekly basis. In this series of posts, I’ll break it down into five critical areas that you should start tracking right away. I’ll also give you a look at the tools you can use to make this process easy…and even fun!