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Category: Facebook Marketing

What the Experts DON’T Tell You about Social Media

by Jacqui MacKenzie -GUEST-

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Social media experts have a lot to say about the benefits of using sites like Facebook to promote your business, increase brand exposure and connect with your customers. But what are they leaving out? Don’t let your business get seduced by social media’s charms before you understand its challenges, as well.
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Are You Missing Out on Facebook Traffic?

by John-Paul Deddens-GUEST-

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Are you thinking about investing in Facebook for your internet business?

Are you wondering if it’s worth your time?


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Fan Pages: The Water Cooler of Facebook

by Eric Vogel -GUEST-

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My last article about Facebook showed how to find your audience and connect with your brand’s network on Facebook using fan pages. Let’s take a closer look at the benefits and how to get the most out of your fan page.

Facebook is the ‘water cooler’ of the internet, the place people gather to socialize and connect. Companies have the opportunity to join in the conversation, making their brand or product personal to their network.
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A Sneaky Secret For Attracting Your Ideal Audience on Facebook

by Eric Vogel -GUEST-

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Is your target audience on Facebook?

Facebook is the center of all social media with over 600 million users from around the world. Not only are there hundreds of millions of user accounts, they are active accounts. According to Facebook, at least half of its users are active on the site on any given day. That’s a quarter of a billion people you could be reaching every single day. There has never been a time when you could easily reach so many.

Giving your brand a Facebook presence isn’t just about the numbers though.
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