Internet Business Mastery Website

February 2007

Getting Started with Getting Things Done Pt 1 | The Basic Tenets of GTD

by Jay (Jason Van Orden)

I’ve just emerged from a two-day marathon of getting my new productivity and time management system up and going…and I’m still not done. On the podcast I mentioned that I recently read David Allen’s popular book, Getting Things Done: The Art of Stress-Free Productivity. This book is on the list of life-changing books for me. It has drastically changed the way I think about my work and how I keep track of my life. I realized I had some major flaws in my productivity that were limiting my ability to tackle my goals.

If you haven’t read the book, I highly recommend it. Sterling just read it as well. We’re both in the process of using David Allen’s principles to set up our lives and businesses. Here are some of the basic tenets of the GTD philosophy:
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IBM 23 | Information Marketing 2.0

by Jay (Jason Van Orden)

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Information Marketing 2.0

In this episode we discuss how to thrive as an online information marketer in the new internet landscape. We introduce what we call Information Marketing 2.0…taking information marketing to the next level.

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Pull Marketing | Attract New Clients without Relying on Interruption-Based Marketing to Grab Their Attention

by Jay (Jason Van Orden)

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I spend a portion of my week consulting businesses on how to use podcasting and social media to communicate with their market. Right now my docket is more than full with clients. I don’t do any marketing in the traditional sense to find these clients. A regular streams of prospects call me and many of them become clients.

Each month I also have hundreds of people who optin to my email newsletter on podcasting. Again, these people are all coming from “attraction methods.” This is also called pull marketing.